The Ray concept is Kia's first hybrid to combine futuristic style and new green technologies. Designed with light-weight, but rigid and recycled materials, it redefines what an eco-friendly car should be. Modern style and green technologies are fully substantiated in the body.
The POP is an electric concept causing no emissions that represents Kia's vision for the urban transportation of the future. Unconventional features of the POP include the striking side-window design and the high-tech feel of the dot-patterned grill and rear lamps.