*“Starting MSRP" price is manufacturer’s suggested retail price (MSRP) for lowest model trim. See "Build and Price" section for MSRP of model shown. MSRP excludes destination and handling charges, taxes, title, license fees, options, and dealer charges. Vehicles shown with optional equipment. Actual price set by dealer and may vary. The applicable destination and handling charge per model are provided in the “Build and Price” section. See dealer for details. Some features only available as part of packages. See "Features & Specifications" and "Options" pages for details. Kia America, Inc. reserves the right to make changes at any time as to vehicle availability, destination, and handling fees, colors, materials, specifications, features, accessories, packages, and models. Not responsible for typographical or computer errors.
*“Starting MSRP" price is manufacturer’s suggested retail price (MSRP) for lowest model trim. See "Build and Price" section for MSRP of model shown. MSRP excludes destination and handling charges, taxes, title, license fees, options, and dealer charges. Vehicles shown with optional equipment. Actual price set by dealer and may vary. The applicable destination and handling charge per model are provided in the “Build and Price” section. See dealer for details. Some features only available as part of packages. See "Features & Specifications" and "Options" pages for details. Kia America, Inc. reserves the right to make changes at any time as to vehicle availability, destination, and handling fees, colors, materials, specifications, features, accessories, packages, and models. Not responsible for typographical or computer errors.
*“Starting MSRP" price is manufacturer’s suggested retail price (MSRP) for lowest model trim. See "Build and Price" section for MSRP of model shown. MSRP excludes destination and handling charges, taxes, title, license fees, options, and dealer charges. Vehicles shown with optional equipment. Actual price set by dealer and may vary. The applicable destination and handling charge per model are provided in the “Build and Price” section. See dealer for details. Some features only available as part of packages. See "Features & Specifications" and "Options" pages for details. Kia America, Inc. reserves the right to make changes at any time as to vehicle availability, destination, and handling fees, colors, materials, specifications, features, accessories, packages, and models. Not responsible for typographical or computer errors.
*“Starting MSRP" price is manufacturer’s suggested retail price (MSRP) for lowest model trim. See "Build and Price" section for MSRP of model shown. MSRP excludes destination and handling charges, taxes, title, license fees, options, and dealer charges. Vehicles shown with optional equipment. Actual price set by dealer and may vary. The applicable destination and handling charge per model are provided in the “Build and Price” section. See dealer for details. Some features only available as part of packages. See "Features & Specifications" and "Options" pages for details. Kia America, Inc. reserves the right to make changes at any time as to vehicle availability, destination, and handling fees, colors, materials, specifications, features, accessories, packages, and models. Not responsible for typographical or computer errors.
*“Starting MSRP" price is manufacturer’s suggested retail price (MSRP) for lowest model trim. See "Build and Price" section for MSRP of model shown. MSRP excludes destination and handling charges, taxes, title, license fees, options, and dealer charges. Vehicles shown with optional equipment. Actual price set by dealer and may vary. The applicable destination and handling charge per model are provided in the “Build and Price” section. See dealer for details. Some features only available as part of packages. See "Features & Specifications" and "Options" pages for details. Kia America, Inc. reserves the right to make changes at any time as to vehicle availability, destination, and handling fees, colors, materials, specifications, features, accessories, packages, and models. Not responsible for typographical or computer errors.
*“Starting MSRP" price is manufacturer’s suggested retail price (MSRP) for lowest model trim. See "Build and Price" section for MSRP of model shown. MSRP excludes destination and handling charges, taxes, title, license fees, options, and dealer charges. Vehicles shown with optional equipment. Actual price set by dealer and may vary. The applicable destination and handling charge per model are provided in the “Build and Price” section. See dealer for details. Some features only available as part of packages. See "Features & Specifications" and "Options" pages for details. Kia America, Inc. reserves the right to make changes at any time as to vehicle availability, destination, and handling fees, colors, materials, specifications, features, accessories, packages, and models. Not responsible for typographical or computer errors.
*“Starting MSRP" price is manufacturer’s suggested retail price (MSRP) for lowest model trim. See "Build and Price" section for MSRP of model shown. MSRP excludes destination and handling charges, taxes, title, license fees, options, and dealer charges. Vehicles shown with optional equipment. Actual price set by dealer and may vary. The applicable destination and handling charge per model are provided in the “Build and Price” section. See dealer for details. Some features only available as part of packages. See "Features & Specifications" and "Options" pages for details. Kia America, Inc. reserves the right to make changes at any time as to vehicle availability, destination, and handling fees, colors, materials, specifications, features, accessories, packages, and models. Not responsible for typographical or computer errors.
*“Starting MSRP" price is manufacturer’s suggested retail price (MSRP) for lowest model trim. See "Build and Price" section for MSRP of model shown. MSRP excludes destination and handling charges, taxes, title, license fees, options, and dealer charges. Vehicles shown with optional equipment. Actual price set by dealer and may vary. The applicable destination and handling charge per model are provided in the “Build and Price” section. See dealer for details. Some features only available as part of packages. See "Features & Specifications" and "Options" pages for details. Kia America, Inc. reserves the right to make changes at any time as to vehicle availability, destination, and handling fees, colors, materials, specifications, features, accessories, packages, and models. Not responsible for typographical or computer errors.
*“Starting MSRP" price is manufacturer’s suggested retail price (MSRP) for lowest model trim. See "Build and Price" section for MSRP of model shown. MSRP excludes destination and handling charges, taxes, title, license fees, options, and dealer charges. Vehicles shown with optional equipment. Actual price set by dealer and may vary. The applicable destination and handling charge per model are provided in the “Build and Price” section. See dealer for details. Some features only available as part of packages. See "Features & Specifications" and "Options" pages for details. Kia America, Inc. reserves the right to make changes at any time as to vehicle availability, destination, and handling fees, colors, materials, specifications, features, accessories, packages, and models. Not responsible for typographical or computer errors.
*“Starting MSRP" price is manufacturer’s suggested retail price (MSRP) for lowest model trim. See "Build and Price" section for MSRP of model shown. MSRP excludes destination and handling charges, taxes, title, license fees, options, and dealer charges. Vehicles shown with optional equipment. Actual price set by dealer and may vary. The applicable destination and handling charge per model are provided in the “Build and Price” section. See dealer for details. Some features only available as part of packages. See "Features & Specifications" and "Options" pages for details. Kia America, Inc. reserves the right to make changes at any time as to vehicle availability, destination, and handling fees, colors, materials, specifications, features, accessories, packages, and models. Not responsible for typographical or computer errors.
*“Starting MSRP" price is manufacturer’s suggested retail price (MSRP) for lowest model trim. See "Build and Price" section for MSRP of model shown. MSRP excludes destination and handling charges, taxes, title, license fees, options, and dealer charges. Vehicles shown with optional equipment. Actual price set by dealer and may vary. The applicable destination and handling charge per model are provided in the “Build and Price” section. See dealer for details. Some features only available as part of packages. See "Features & Specifications" and "Options" pages for details. Kia America, Inc. reserves the right to make changes at any time as to vehicle availability, destination, and handling fees, colors, materials, specifications, features, accessories, packages, and models. Not responsible for typographical or computer errors.
*“Starting MSRP" price is manufacturer’s suggested retail price (MSRP) for lowest model trim. See "Build and Price" section for MSRP of model shown. MSRP excludes destination and handling charges, taxes, title, license fees, options, and dealer charges. Vehicles shown with optional equipment. Actual price set by dealer and may vary. The applicable destination and handling charge per model are provided in the “Build and Price” section. See dealer for details. Some features only available as part of packages. See "Features & Specifications" and "Options" pages for details. Kia America, Inc. reserves the right to make changes at any time as to vehicle availability, destination, and handling fees, colors, materials, specifications, features, accessories, packages, and models. Not responsible for typographical or computer errors.
*“Starting MSRP" price is manufacturer’s suggested retail price (MSRP) for lowest model trim. See "Build and Price" section for MSRP of model shown. MSRP excludes destination and handling charges, taxes, title, license fees, options, and dealer charges. Vehicles shown with optional equipment. Actual price set by dealer and may vary. The applicable destination and handling charge per model are provided in the “Build and Price” section. See dealer for details. Some features only available as part of packages. See "Features & Specifications" and "Options" pages for details. Kia America, Inc. reserves the right to make changes at any time as to vehicle availability, destination, and handling fees, colors, materials, specifications, features, accessories, packages, and models. Not responsible for typographical or computer errors.
*“Starting MSRP" price is manufacturer’s suggested retail price (MSRP) for lowest model trim. See "Build and Price" section for MSRP of model shown. MSRP excludes destination and handling charges, taxes, title, license fees, options, and dealer charges. Vehicles shown with optional equipment. Actual price set by dealer and may vary. The applicable destination and handling charge per model are provided in the “Build and Price” section. See dealer for details. Some features only available as part of packages. See "Features & Specifications" and "Options" pages for details. Kia America, Inc. reserves the right to make changes at any time as to vehicle availability, destination, and handling fees, colors, materials, specifications, features, accessories, packages, and models. Not responsible for typographical or computer errors.
*“Starting MSRP" price is manufacturer’s suggested retail price (MSRP) for lowest model trim. See "Build and Price" section for MSRP of model shown. MSRP excludes destination and handling charges, taxes, title, license fees, options, and dealer charges. Vehicles shown with optional equipment. Actual price set by dealer and may vary. The applicable destination and handling charge per model are provided in the “Build and Price” section. See dealer for details. Some features only available as part of packages. See "Features & Specifications" and "Options" pages for details. Kia America, Inc. reserves the right to make changes at any time as to vehicle availability, destination, and handling fees, colors, materials, specifications, features, accessories, packages, and models. Not responsible for typographical or computer errors.
*“Starting MSRP" price is manufacturer’s suggested retail price (MSRP) for lowest model trim. See "Build and Price" section for MSRP of model shown. MSRP excludes destination and handling charges, taxes, title, license fees, options, and dealer charges. Vehicles shown with optional equipment. Actual price set by dealer and may vary. The applicable destination and handling charge per model are provided in the “Build and Price” section. See dealer for details. Some features only available as part of packages. See "Features & Specifications" and "Options" pages for details. Kia America, Inc. reserves the right to make changes at any time as to vehicle availability, destination, and handling fees, colors, materials, specifications, features, accessories, packages, and models. Not responsible for typographical or computer errors.
*“Starting MSRP" price is manufacturer’s suggested retail price (MSRP) for lowest model trim. See "Build and Price" section for MSRP of model shown. MSRP excludes destination and handling charges, taxes, title, license fees, options, and dealer charges. Vehicles shown with optional equipment. Actual price set by dealer and may vary. The applicable destination and handling charge per model are provided in the “Build and Price” section. See dealer for details. Some features only available as part of packages. See "Features & Specifications" and "Options" pages for details. Kia America, Inc. reserves the right to make changes at any time as to vehicle availability, destination, and handling fees, colors, materials, specifications, features, accessories, packages, and models. Not responsible for typographical or computer errors.
*“Starting MSRP" price is manufacturer’s suggested retail price (MSRP) for lowest model trim. See "Build and Price" section for MSRP of model shown. MSRP excludes destination and handling charges, taxes, title, license fees, options, and dealer charges. Vehicles shown with optional equipment. Actual price set by dealer and may vary. The applicable destination and handling charge per model are provided in the “Build and Price” section. See dealer for details. Some features only available as part of packages. See "Features & Specifications" and "Options" pages for details. Kia America, Inc. reserves the right to make changes at any time as to vehicle availability, destination, and handling fees, colors, materials, specifications, features, accessories, packages, and models. Not responsible for typographical or computer errors.
*“Starting MSRP" price is manufacturer’s suggested retail price (MSRP) for lowest model trim. See "Build and Price" section for MSRP of model shown. MSRP excludes destination and handling charges, taxes, title, license fees, options, and dealer charges. Vehicles shown with optional equipment. Actual price set by dealer and may vary. The applicable destination and handling charge per model are provided in the “Build and Price” section. See dealer for details. Some features only available as part of packages. See "Features & Specifications" and "Options" pages for details. Kia America, Inc. reserves the right to make changes at any time as to vehicle availability, destination, and handling fees, colors, materials, specifications, features, accessories, packages, and models. Not responsible for typographical or computer errors.
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As shown 33 MPG HWY*
Standard Auto Emergency Braking Technology
Available Touchscreen Display
Show off your style.1
The Soul EX Soulmate™ Special Edition is a bold embodiment of fun and functionality. With three exterior color options and sleek limited edition styling, this unique Soul is made to captivate a crowd.
Sleek and stylish two-tone black roof
Limited edition interior badge
Harman Kardon® Premium Audio System
Sound-connected LED speaker lights
Exclusive Umber SynTex and Cloth Seating Trim
2025 Soul EX Soulmate Special™ Edition shown with optional features. Not all optional features available on all trims. Some features may vary. Limited inventory available.
Harman Kardon® is a registered trademark of Harman International Industries, Inc.
Our industry-leading Kia 10-year/100,000-mile limited warranty lets you take on the road ahead with confidence.1
Our industry-leading Kia 10-year/100,000-mile limited warranty lets you take on the road ahead with confidence.1
Get Inside, Get Inspired
With an available 10.25-in. touchscreen display, you can control available interior features like Kia Connect, navigation, and mood lighting that lets you set the tone for the ride.1
Style and Space
Enjoy seating for up to five, 60/40 split-folding rear seats, and a large liftgate opening for up to 62 cu. ft. of cargo space with the rear seats folded, more than a 2025 Land Rover Discovery Sport. Plus, with 101 cu. ft. of passenger room, Soul gives you room to comfortably bring on family and friends.2
Sophisticated Sound
Let your favorite tracks inspire the drive with the available Harman Kardon® Premium Audio System. The center speaker, subwoofer, amplifier, and sound-connected LED speaker lights bring the music to life and inspire the drive.3
10.25-in. Touchscreen w/ Standard Apple CarPlay® and Android Auto™
The available 10.25-in. infotainment touchscreen offers navigation, standard Apple CarPlay® and Android Auto™ compatibility, and a split-screen view for entertainment, convenience, and more.1
Remote Start & Climate Control
With available Remote Start & Climate Control, you can start your vehicle remotely, and set the cabin temperature before you even step inside.2
Wireless Charging
Power up your compatible devices with an available wireless charger, in addition to multiple available connected USB charging ports.3
Find My Car
Available Find My Car, lets you conveniently locate and get directions to your car on demand using the Kia Access app.4
Auto Emergency Braking
Using front-mounted radars, standard Auto Emergency Braking is designed to help detect a potential frontal collision and may automatically apply the brakes in a variety of circumstances.1
Blind-Spot Collision-Avoidance Assist
If an object is detected in your blind spot, available Blind-Spot Collision-Avoidance Assist can help maintain your previous course by applying the brakes to the outer wheel under certain conditions and helping return the vehicle to its lane.2
Rear Cross-Traffic Collision-Avoidance Assist
If oncoming obstacles are detected while backing up, available Rear Cross-Traffic Collision-Avoidance Assist can help alert the driver or apply the brakes to help avoid a potential collision.3
Navigation-Based Smart Cruise Control-Curve
This available feature is designed to adapt to your driving environment by automatically accelerating or decelerating to help maintain a predetermined distance from the vehicle detected in front of you.4
Lane Following Assist
Standard Lane Following Assist is designed to provide steering inputs in certain circumstances to help keep your vehicle centered within detected lane markers.5