A new wave of change
Join us on our journey to turn the tide on ocean plastic pollution.
Global partnership with The Ocean Cleanup
The co-mission of our 7-year partnership with The Ocean Cleanup
is to realise a plastic-free ocean for a better future.
Together, we are raising awareness and finding innovative solutions to rid
the oceans of plastic waste and contribute to a cleaner, healthier planet.
Story Film 01.
Cleaning the Great Pacific Garbage Patch
Cleaning the Great Pacific Garbage Patch
In August 2023, The Ocean Cleanup’s System002 extracted a record-breaking 55 tons of plastic from the Pacific Ocean. Following recycling, a proportion will be applied to future Kia models. Meanwhile, the new System03 technology can capture much larger quantities of plastic on a continuous year-round basis.